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  3. Wichita Falls
TX940

Wichita Falls

CBSA 48660 * Metropolitan * TX * 149.3K residents

Compare

149.3K

Population

$66.3K

Median income

per household

$159.5K

Home value

15.4%

Poverty rate

What stands out

  • Median household income: $66.3K.
  • Median home value: $159.5K.
  • Poverty rate: 15.4%.

Categories vs U.S.

Economy

1 of 6 metrics better than U.S. benchmarks

Median household income

$66.3K

U.S.

$81K

Median home value

$159.5K

U.S.

$333K

Poverty rate

15.4%

U.S.

12.4%

Housing stress

Rent-burdened renters (≥30%)

44.9%

U.S.

51.1%

Severely rent-burdened (≥50%)

19.1%

U.S.

25.9%

Affordability Ratios

Rent-to-Income

17.9%

Below 30% threshold

Home-Value-to-Income

2.4×

Within typical 3-5x range

Income distribution

Share of households by income bracket (ACS).

< $50k
38.0%
$50–100k
30.6%
$100–200k
25.3%
$200k+
6.1%

Health

0 of 6 available metrics better than U.S.

CDC PLACES 2025 estimates (derived from county-level data; some measures may be unavailable).

Obesity

35.2%

U.S.

33.2%

Diabetes

12.2%

U.S.

12.1%

Current smoking

14.6%

U.S.

12.8%

Map

CBSA 48660

Wichita Falls

Population

149.3K

Area

2.6K sq mi

Density

57/sq mi

Nearby CBSAs

LawtonVernon

Counties

Counties in this CBSA (3)

Archer County, TXClay County, TXWichita County, TX
Data Sources & Notes

Data freshness

ACS 5-year
2020–2024
CDC PLACES
2025
BLS Labor
2025-12
Page updated
2026-02-23

Release schedule and upstream dates: Sources.

Data sources

U.S. Census (ACS 5-year)U.S. Census TIGER/LineCDC PLACESBureau of Labor Statistics (BLS)

Derived statistics

  • ACS-based CBSA estimates are aggregated from ZCTA (ZIP) values for ZIPs in the CBSA; totals may differ from official CBSA ACS tables.
  • Health metrics (when shown) are derived from county-level CDC PLACES.
  • Median age, household size, and mean commute time (when shown) are estimated as population-weighted averages of ZIP values.
  • If a CBSA unemployment series is unavailable, unemployment is derived as a population-weighted average of member counties.
  • Population density is computed as population ÷ land area.

Data accuracy & methodology

CBSA pages use 2020–2024 ACS 5-year ZCTA (ZIP) estimates aggregated across ZIPs in the CBSA, plus other public datasets when available (see Sources). Aggregated ZIP-based totals can differ from official CBSA ACS tables. Health estimates are derived from county-level CDC PLACES data when available.